Monday, June 8, 2009

Domain Names and Search Engine Ranking

Domain Names and Search Engine Ranking

How long is your website domain name registration affect search engine optimization and results?

You must update the domain name for a long period of time? And if so, how long is long enough? If you want to stay ahead of your competition, then you may consider a period of time to see your competitors have registered their domain name. If your competitors have generally renewed their domain name for one or two years, you might consider registering your domain name for 5 years or 10. While putting off your domain name's expiration date might help your search engine rankings, keep in mind that this may be only a small victory when it comes to search engine ranking.

Its good business sense to register the domain for at least 10 years. You do not want to deal with the annual process of renewing them every year. It's best to get a domain name that you want to keep for a while and then update the 5 to 10 year plan.

If your domain name expires, there is a good chance that someone will register your domain name after it expires. If, for any reason, you do not renew your domain name, someone watching a 'watch list' of expiring domain names will try to capitalize on the online business that has been built over many years. They know that there is potential website traffic they can have just by renewing your old domain name. Renewing a domain name by you for several years, your domain name will not end for a while, and will not be opened until the end of the domain name.

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